AEQEA: Something That Started as a Challenge and Became Mine
I always knew I wanted something that was mine. Not because I felt ready — but because I didn’t. For a long time, I overthought every idea and convinced myself I couldn’t do it. Life felt full and happy on the outside, but underneath, everything was changing. AEQEA was born during a period of distance, uncertainty, and emotional upheaval. Plans shifted. Life was split between two places. And I found myself waiting — missing someone I loved, questioning my direction, and feeling increasingly disconnected from myself. What started AEQEA wasn’t confidence. It was restlessness. One night, after a long day and too many thoughts, I opened my laptop and challenged myself to start something. No perfect plan. No product clarity. Just the need to prove to myself that I wasn’t stuck. That night, I built the first version of the AEQEA website. The name came instinctively — experimental, imperfect, and unplanned. I didn’t know then whether AEQEA would become clothing, jewellery, or something else entirely. I only knew that building it gave me focus. It gave me momentum. And slowly, it gave me belief.
AEQEA didn’t fix everything — but it changed something important. It reminded me that I could create even in uncertainty. As a child, jewellery was never just an accessory to me. It was confidence. Expression. I remember playing with my grandmother’s ornate pieces and feeling an instant shift each time I wore them. Jewellery felt like magic — something that could lift your mood and say what words couldn’t.
Today, AEQEA creates bold, modern statement pieces across jewellery and tights — designed to transform simple outfits into confident expressions. From sculptural rings and striking earrings to statement tights that refuse to be basic, every piece carries the same intention: to help you feel grounded, expressive, and sure of yourself. Our designs aren’t about perfection. They’re about presence.
Founded in 2024 by Aditi Gupta, AEQEA is brought to life by skilled artisans and designers. Each piece is made to stand out quietly — marking moments, starting conversations, and becoming part of your story.
Kisha — this is for you. Because of you.
WHAT WE VALUE AT AEQEA
AEQEA STATEMENT TIGHTS
UNIQUENESS
We work with thoughtful materials and skilled craftsmanship to create pieces made to last. From premium metals to carefully sourced elements, quality at AEQEA is intentional — never excessive, never compromised.
AEQEA
QUALITY
We work with thoughtful materials and skilled craftsmanship to create pieces made to last. From premium metals to carefully sourced elements, quality at AEQEA is intentional — never excessive, never compromised.
AEQEA
SUSTAINABILITY
AEQEA is committed to responsible creation. We prioritise sustainable practices, respect the artisans behind each piece, and use recycled gold wherever possible to reduce environmental impact.
AEQEA
ARTISTRY
Every AEQEA piece is designed as a form of wearable art. We value craftsmanship, detail, and emotion — creating jewellery that feels as meaningful as it looks.
AEQEA
VERSATILITY
AEQEA jewellery moves effortlessly between Indian and Western wear, day and night, bold moments and quiet ones. Each piece is designed to adapt across moods, occasions, and phases of life.
AEQEA
INCLUSIVITY
AEQEA is designed for everyone. Our pieces celebrate diversity and self-expression, crafted for anyone who finds strength in modern, expressive design.
AEQEA
BOLDNESS
Unapologetic and confident, AEQEA designs are made to make a statement. Each piece is meant to transform an outfit — and how you feel wearing it.
FAQ'S
Can I track my order once it's been shipped?
Yes, you can track your AEQEA order once it has been shipped. For prepaid orders, you’ll receive an email with your tracking number and courier details, which you can use to track your shipment. For postpaid orders, you can also track your order directly on our tracking page.
Do you offer international shipping?
Yes, we offer international shipping. We want to make our stunning jewelry accessible to customers around the world. Please note that shipping times and fees may vary depending on your location. If you have any specific questions about international shipping, feel free to contact our customer support team, and we'll be happy to assist you.
What about customs and duties?
INDIA
If you’re based in India you’ll receive your piece from our Delhi office duty free!
INTERNATIONAL
If you’re located in any other part of this beautiful world you might be subject to duties. It’s best to check your country's regulations before ordering. Import taxes, customs fees and/or other duties might be charged depending on your location. You will be responsible for these charges. Please keep in mind that we’re not able to reimburse you for duties and taxes paid upon delivery.
Do you offer warranties or guarantees on your jewelry?
We stand by the quality of our products with a one-year warranty. This means if any damage to the material or craftsmanship occurs within one year from the purchase date, we will take care of it. Simply contact us, and we'll find a solution together.
Our handcrafted, sustainably sourced jewellery is made to last. While we cover material and craftsmanship issues, the warranty does not include coverage for lost items, scratches from regular wear and tear (such as a bent ring or broken chain), improper use or storage, or any modifications made by third parties other than AEQEA.
Please note that items purchased through third-party vendors (outside of aeqea.in) are not covered under AEQEA’s warranty. For these items, please reach out to the original seller.
Do you have a physical store or showroom where I can view your products?
No, we currently operate exclusively online and do not have a physical store or showroom. However, we strive to provide detailed product descriptions, high-quality images, and excellent customer service to ensure you have all the information you need to make confident purchasing decisions. If you have any questions about specific products, feel free to reach out to our customer support team, and we'll be happy to assist you.